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Why S & GI
Industry benchmarks throughout the region are now being lifted by new regulations imposed by municipalities determined to ensure the highest possible aesthetics and environmental standards. This is creating strong demand for the latest techniques and products.
The show includes a dedicated arena for the region’s vast retail sector where some 7.1 million additional square metres of space is currently under development. 
DUBAI – AT THE CENTRE OF IT ALL
Dubai, "The City Of Merchants", is also the advertising and media hub of the Middle East. The emirate is rapidly developing into the region’s printing capital and has a professional printers association. Plans for a ‘Printing City’ are also under consideration
 
SIGN & GRAPHIC IMAGING CAN DELIVER:
::. New market breakthroughs ::. Significant on-site sales
::. Joint venture opportunities ::. New trading partners
::. Improved regional profile ::. An unrivalled product & technology platform
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